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The Social Haze Business

Ever since I can remember I have loved reading books. I didn’t care if it was 30 pages long or 1000 pages, if it can capture my attention I will of course read it.

I even love reading the Oxford Dictionary. A bit nerdy I know but that’s how enthralled I am with reading. This passion slowly poured over into writing which was motivated by my primary school teacher at the age of 13. 

The go to social media manager for coaches 👯‍♀️

Hello, I'm Lorna.

Fresh from high school and with a passion for creative writing, I pursued freelance writing in 2020. For 2 years I did research writing, ghost writing romance novels, and academic writing. Early 2022, freelancing no longer felt like home and I knew something was missing.

I came across a TikTok video detailing the Virtual Assistant world and I took the leap of faith to pursue it. I did email and calendar management with a dash of social media. Working on social media as VA lit me up inside as I enjoyed ideating content, practising my copywriting skills and analysing the data on what was working for the account.

Mid 2022, I transitioned into my social media management role and joined an agency to gain more experience. During my tenure I loved working with coaches as my creativity was constantly being challenged and I enjoyed the research process that tagged along.

In 2023, I left my agency role and started freelance social media management in Feb 2024. As I found, I enjoy working flexibly and working with the most soul aligned clients.

From the world of writing to social media.....

Here's how it all got started...

I help refine and tweak your messaging so that it's super specific to your ideal client.

This will make sure your content hits the ground running once we hit post.

More aligned clients join your multiple offers all from bingeing your content.

If there are any leaks that your ideal audience is slipping through, I easily identify and plug it to ensure you are hitting their sweet spot all the way.

Now I'm using my writing skills to help your content & messaging.

Viral tactics, treating trending audios as salvation for content conversion, useless book character deaths.

i'm really not about

Reading novels, Stay-Ins, Chocolate Chip cookies, Late Nights and clear, finger pointing messaging.

here's what i'm about

comforter

top sheet

salty

sweet

Movie

Book

vanilla

chocolate

lake

ocean

night owl

early bird

tea

coffee

This or That